Archive for March, 2003

Monday, March 24th, 2003

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Amazon.com's self-satisfaction

Thursday, March 13th, 2003
amazon.com home

“”Dear customers,
The American Customer Satisfaction Index is, by far, the most authorative and widely followed survey of customer satisfaction. Last year, Amazon.com received an ACSI score of 84, the highest ever recorded -- not just online, not just in retailing -- but the highest score in any service industry.

Aliens in Freiburg's University

Tuesday, March 11th, 2003

“We don't know exactly whether it was one of those Iraqi drones, or if it was in fact some extraterrestric phenomenon. All we are sure about is: It truly happened.” (B. Metz, Worker)

Internet has been leveled down

Tuesday, March 11th, 2003

Spiegel Online reports two scientists having sent 10 Gigabytes in 58 seconds over 11.000 kilometers. Using fibrechannel technology the wildest P2P-dreams come true … imagine yourself using the Web with a very high responsiveness: it would feel like everything would be stored on your local harddrive. Read article (German)

[Where comes this headline from? Spiegel.de writes “Forscher am California Institute of Technology haben das Internet erfolgreich tiefergelegt” :-) ]

So, what is marketing?

Friday, March 7th, 2003

“Marketing is, in fact, the analysis of customers, competitors, and a company, combining this understanding into an overall understanding of what segments exist, deciding on targeting the most profitable segments, positioning your products, and then doing what's necessary to deliver on that positioning.”(via: MarketingProfs.com)

German advertising of new Powerbooks in Cologne

Friday, March 7th, 2003

Apple advertises 12″ and 17″ Powerbooks even in Germany. Not bad, even for a 3-percenter. TV ads aren't planned indeed. See the ads in public places in Cologne. (via: Der Schockwellenreiter)